1. I-e-commerce yezimoto izoba izinga lokukhula elingu-100-150% leziteshi zokuthengisa ezivamile ukuze kubangele umthelela
Kusukela kumkhuba wokuthuthukiswa komphakathi, ukuthandwa okwandayo kwenethiwekhi, imakethe yezokuthutha iya ngokuya ithuthukiswa, kumele ikhuthaze ukuthuthukiswa kokuthenga nge-inthanethi, ukuthuthukiswa kwe-e-commerce kuyisiqondiso esingenakuhlehliswa.
Embonini yezimoto, ngenxa yenani elikhulu lamabhizinisi ekuqaleni abazange babone noma bangakulungeli ukwamukela, ukuze abanye "abangena kuqala" bakhule ngokushesha. Ezindabeni eziningi zempumelelo kanye nokuthengiswa kwemakethe okujwayelekile okuncipha ngaphansi kwendima embaxambili yezinkampani eziningi kukhula ngesivinini ku-e-commerce. Kulindeleke ukuthi maduze nje, imboni ye-auto e-commerce izongenisa isikhathi sezinxushunxushu zokuthenga ku-inthanethi.
2. ukulungiswa kwesandiso sokuthengiswa komkhiqizo wezimoto, impi yentengo ukuya empini yesevisi
Naphezu kwempi yamanani entengo ekhulayo eziteshini zendabuko, i-e-commerce ku-portal yesiphetho yendabuko ingcindezi "yaphoqeleka", kodwa imakethe yangemuva yezimoto incike kakhulu emikhiqizweni yokuhlanganiswa kwesitolo, imboni yezobuchwepheshe kanye nesevisi, iziteshi zendabuko nezitolo zokugcina zokuthengiswa kwezimpahla zezimoto. ingxenye iseyimakethe ebalulekile.
Njengoba impi yamanani izogcina izilimazile, ukuthengiswa kwezimpahla zezimoto kufanele kancane kancane kuphendukele empini yenkonzo, impi yomkhiqizo, inzuzo yezimboni ijwayele ukulinganisa, imigudu yamanje yendabuko yempi yentengo yomkhiqizo, izoba semakethe ohlelweni lokuvuthwa. impi yesevisi, imboni kanye nabathengi kuyoba ukukhathazeka okukodwa kusukela ngentengo yaqala ukuphendukela ezidingweni eziningi zesevisi, ngesisekelo samanani anengqondo indlela yokuhlinzeka amakhasimende ngesevisi yekhwalithi kuyoba ukusinda kwekusasa nokuthuthukiswa kwesikhali somlingo webhizinisi.
Ngaphansi kwalo mkhuba, ukuthengiswa komkhiqizo wezimpahla zezimoto kuzothuthukela ekuthuthukisweni, ukuhlukaniswa kanye nokufaka uphawu, futhi amandla okwenza uphawu kanye nokusebenza aya ngokuya ebaluleka.
3. imboni yezogesi eminyakeni eyi-13 izongenela umqhudelwano oshisa izikhotha
Imboni ye-Automotive electronics ngenxa yenzuzo ephezulu eminyakeni edlule yakhanga inani elikhulu labatshalizimali nezinye izimboni ebhizinisini, manje isingene esigabeni somthamo owedlulele, imboni ye-electronics izofaka ingcindezi yokuncintisana. Ikakhulukazi nge-front-end interception, ukusikwa kwebanga eliphakathi, ukuzungeza okungemuva, imboni yezogesi iba yisimo sokuncintisana esimhlophe.
Ukucasha ngasekugcineni: kubhekise kubakhiqizi bezimoto ngokwabo kanti iziqhwaga ezimbalwa zemboni zizobe zisebenza ngqo ekwakhiweni kwemikhiqizo ye-elekthronikhi efakwe ngqo emikhiqizweni yezimoto, futhi ekugcineni ibe yindinganiso, okuholela emakethe yangemuva yemoto “ingxenye ye-elekthronikhi” yokulahleka sekukonke.
Ukusika okuphakathi nendawo: kubhekisela kwamanye amakhasimende avamile embonini kanye namakhasimende obudlelwane besitolo se-4S azokhiqiza ngokuqondile ohlelweni lwesitolo se-4S, ngenqubo yokuthenga yesitolo se-4S, inani elikhulu lezinkampani alifakiwe kunethiwekhi yamandla nobudlelwano.
Ukuzungeza okusemuva: kubhekisela enanini elincane lezinkampani ezithuthukise ukuqwashisa ngomkhiqizo, futhi ezizuze ukuqanjwa kabusha kwezizukulwane ngezizukulwane kwezobuchwepheshe noma ukuhlelwa kwesistimu yokusebenza ngaphansi kwethonya lomkhiqizo kanye nenzuzo yemali. Ngenxa yalokho, ingxenye yemakethe iyonke yemikhiqizo yabo ezitolo zetheminali iyaqhubeka nokukhula. Ngenxa yalokho, inani elikhulu lezinkampani zalahlekelwa izimakethe zazo zokugcina.
Ngaphambili nangemuva komthelela omkhulu amathathu ngesikhathi esifanayo, i-modularity evamile yemikhiqizo ye-elekthronikhi, i-homogenization yomkhiqizo nayo iholele ekwandeni kokuncintisana emakethe okumhlophe-okushisayo. Empini yamanani kancane kancane yabusa ukuthuthukiswa kwemboni ngesikhathi esifanayo, amathemba emakethe yemikhiqizo ye-elekthronikhi aya ngokuya enzima ukuwaqonda.
4. Imakethe yezimboni ezikhethekile izothola intuthuko enkulu, futhi kancane kancane ibe yimakethe yemakethe
Njengoba imakethe yezimoto iqhubeka nokuba sezingeni, izimpahla zezimoto nazo zijwayelana nezidingo zokwenza umsebenzi wamazwe ngamazwe nobungcweti. Nakuba sekukhona amaketanga amakhulu okuhlinzeka ngezimoto edolobheni nasesuphamakethe, kodwa umbono jikelele usasesigabeni sokuqala. 2013-2015, idolobha elihlinzeka ngezimoto kanye nezitolo ezinkulu ezinikezela ngezimoto kancane kancane zizoba yimakethe yezimoto ezikhethekile, le modeli idlula kokujwayelekile ukuze kuphele imakethe yabathengi yokuhlinzeka ngezimoto kanye nomqondo wemakethe ethengisa izinto zezimoto, ukusungulwa kwesethi yokuboniswa komkhiqizo, ukushintshana kobuchwepheshe, ukuhlanganisa ulwazi, njll. Ukuhlanganiswa kolwazi neminye imisebenzi kwenye yenkundla yokuhweba. Ukukhuphuka kwalezi zikwele zezimpahla zezimoto ezichwepheshile ngokungangabazeki kuzodlala indima enkulu ekuthuthukisweni kwemakethe yezimpahla zezimoto.
Isikhathi sokuthumela: Nov-16-2021